We’re Social Cake

FULL SERVICE FORENSIC
MARKETING & ADVERTISING AGENCY

At Social Cake, our name reflects our approach: we blend forensic research, strategy, creativity, and technology to craft the right mix for measurable brand growth. No shortcuts—just tailored, integrated marketing that delivers real results, one slice at a time.

What we do

As a premier forensic marketing agency, we go beyond traditional tactics to deliver deep, data-driven analysis. We uncover what’s working—and what’s missing—so every element of your strategy, from social content to email campaigns, works together to amplify your brand’s impact.

Our suite of services, honed over years of innovation and success, includes:

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Marketing Strategy

Craft your path to success with our comprehensive marketing strategies that align perfectly with your business goals and market dynamics.

Social Media Management

Elevate your brand’s social media presence with expertly curated content, engagement strategies, and audience growth techniques.

PPC/Digital Advertising (Meta, Google, IP Ads)

Drive targeted traffic and achieve high conversion rates with customized PPC campaigns across Meta, Google, and direct IP targeting.

Graphic Design

Capture your audience’s attention with stunning visuals designed to shine across every platform. From eye-catching graphics for social media and email campaigns to high-impact digital ads, print ads, and menu designs, we craft visuals that don’t just look great—they drive results.

Influencer and Brand Partnerships

Amplify your reach and credibility through strategic partnerships with influencers and brands that resonate with your target market.

Photography & Videography

Tell your brand’s story through professional, high-quality images and videos designed to engage and captivate your audience.

Email Marketing

Connect with your customers through tailored email campaigns that drive engagement, boost sales, and build loyalty.

Website Design & Development

Create a powerful online presence with a beautifully designed, user-friendly website optimized for performance and conversions.

IP Marketing

At Social Cake, we redefine the boundaries of digital advertising with our innovative IP marketing solutions.

Fractional CMO Services

Gain the strategic insight and leadership of a Chief Marketing Officer without the full-time executive commitment, perfect for growing businesses.

Current and Past Clients

Let’s Build Something Amazing Together

Your journey to achieving an unparalleled online presence and reputation begins here. With our forensic approach to marketing, we’re ready to uncover the insights and strategies that will propel your brand to new heights.

Whether you’re local or nationwide, Social Cake is here to redefine what’s possible for your business. Contact us to embark on a transformative journey with a full-service forensic marketing agency dedicated to your success.

Our Team

Think of us as the dream team of marketing masterminds—blending creativity, strategy, and a sprinkle of forensic-level analysis to uncover what makes your brand the icing on the cake.
Tianna Christiansen

Tianna Christiansen

Founder & Lead Strategist

With nearly two decades in marketing, Tianna Christiansen blends a highly creative spirit with a knack for building systems—a talent she credits to her family of engineers (even if her “machines” are more campaign than carburetor). Tianna’s career has been a whirlwind of content creation, creative direction, and hands-on experience on video and photo shoot sets, making her as comfortable behind the scenes as she is mapping out a marketing strategy.

She’s managed thousands of digital campaigns across design, ecommerce, and hospitality, always letting the numbers guide her vision and the creativity set it apart. Tianna holds a B.S. in Organizational Communications from Middle Tennessee State University, founded Social Cake in 2014, and has co-created and taught accredited seminars on digital marketing best practices.

When she’s not building brands, you’ll find her enjoying a hike, perfecting her homemade sourdough, or spending time with her husband and two kids.

Haley McCauley

Haley McCauley

Senior Account Manager & Project Manager

Haley McCauley is Social Cake’s multitasking superstar—balancing client calls, project plans, and creative ideas with ease (and a healthy dose of caffeine). A proud Middle Tennessee State University grad, she’s known for turning big marketing dreams into real results, all while keeping things organized and upbeat.

When she’s not leading seamless campaigns, Haley’s probably with her cats and dog or enjoying a cat video—because she knows a good meme is essential for creativity.

Kara Mischke

Kara Mischke

Account Manager & Head of Partnerships

Kara Mischke keeps Social Cake’s clients happy and partnerships thriving, all while balancing family life and her energetic boxer, Zeus. A proud graduate of Middle Tennessee State University, Kara’s day is a mix of strategic planning, creative content, and seamless communication—powered by Slack, Asana, and Google Docs. Outside the office, she’s into house flipping, lake days, and experimenting with new recipes. Reliable, passionate, and always up for a good laugh, Kara brings heart and hustle to every project.

Krissy Thomas

Krissy Thomas

Account Manager & Strategist

Krissy Thomas brings strategy, creativity, and a genuine client-first approach to every project at Social Cake. Armed with a Bachelor’s degree in Public Relations, Advertising, and Applied Communication from Cedarville University, Krissy knows how to turn big-picture ideas into results-driven campaigns that help brands stand out. She’s especially talented at digital ads, graphic design, and social media management—balancing the details, collaborating with clients, and making sure every strategy is as actionable as it is inspired.

When she’s not building brands, you’ll find Krissy at home with her husband and three kids—juggling family life, cheering from the sidelines, and bringing that same energy and enthusiasm to everything she does. Organized, upbeat, and always ready with a fresh idea, Krissy is all about helping businesses grow while keeping things fun along the way.

Marieam Shohadaee

Marieam Shohadaee

Graphic Designer

Marieam Shohadaee brings creative flair and a sharp eye for detail to every Social Cake project. Armed with a Bachelor of Fine Arts in Graphic Design from The Art Institute of Tennessee, she’s a pro at turning big ideas into visuals that pop. When she’s not designing, Marieam is at home with her husband, daughter, and their crew of cats—always drawing inspiration from her love of fashion (and feline friends). Known for her style, passion, and knack for making brands look their best, Marieam makes sure every design is as unforgettable as it is effective.

Kevin Murray

Kevin Murray

Lead Developer / Software Engineer

Kevin Murray is the tech wizard behind Social Cake’s seamless Shopify and WordPress builds, bringing a decade of expertise to the team. Whether he’s optimizing code, troubleshooting integrations, or fine-tuning server performance, Kevin delivers resourcefulness and innovation to every project. He’s a night owl who thrives on solving complex problems, and his toolkit is packed with favorites like Git, Slack, Asana, and SEMrush. When he’s not deep in code, you’ll find Kevin training his German Shepherds, practicing karate, or tending his garden. Analytical, adaptable, and always up for a challenge, Kevin ensures every digital detail is polished to perfection.

What Our Clients Say

Social Cake’s expertise in the short ‑term rental space was exactly what we needed. We were in the dark on website and social media for our two real estate brands, and they brought clarity —advising us to separate the sites and building a cohesive social and SEO strategy...
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Philip Steen
Owner, Forgotten Coast Beach Co. / Vacation With Us
Social Cake’s expertise in the short‑term rental space was exactly what we needed. We were in the dark on website and social media for our two real estate brands, and they brought clarity—advising us to separate the sites and building a cohesive social and SEO strategy that strengthened our brand. The team’s communication is excellent, they thoughtfully challenge ideas to get the best outcome, and every member has had a positive impact. We’d absolutely recommend Social Cake.
Philip Steen
Owner, Forgotten Coast Beach Co. / Vacation With Us
Social Cake has been an incredible support to our team. They have been invested to learn about our professional niche - who we are and what we’re trying to accomplish —and it shows in everything they do. Their team brings creativity, clarity, and consistency to our...
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Jen Wilbeck
Executive Director, AAENP
Social Cake has been an incredible support to our team. They have been invested to learn about our professional niche - who we are and what we’re trying to accomplish—and it shows in everything they do. Their team brings creativity, clarity, and consistency to our messaging. It’s been a huge relief having a team we can count on to help us communicate effectively with our members and the broader ENP community.
Jen Wilbeck
Executive Director, AAENP
Social Cake is a very impressive marketing firm. The first time I spoke with Tianna on the phone I knew I was in good (and very knowledgeable!) hands. The social media world can be confusing and challenging to maneuver, but since I began working with the Social...
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Leigh Hillenmeyer
Owner, Hearne Dry Goods
Social Cake is a very impressive marketing firm. The first time I spoke with Tianna on the phone I knew I was in good (and very knowledgeable!) hands. The social media world can be confusing and challenging to maneuver, but since I began working with the Social Cake team, my anxiety has decreased and my confidence in marketing has increased. They have held my hand through some ups and downs and are very dedicated to helping their clients. When working with them, it’s obvious that they want to provide the best service so that my small business will succeed!
Leigh Hillenmeyer
Owner, Hearne Dry Goods
Social Cake has provided us with full marketing support for all 9 restaurants for 10 years. They have been reliable, professional, and faithful to our brand. We plan on continuing our relationship for years to come. They really know their stuff and they have taken their time to learn and understand the ...
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Mauricio Sanchez
Operations, Las Palmas Mexican Restaurante
Social Cake has provided us with full marketing support for all 9 restaurants for 10 years. They have been reliable, professional, and faithful to our brand. We plan on continuing our relationship for years to come. They really know their stuff and they have taken their time to learn and understand the peculiarities of our business and idiosyncrasies of our people.
Mauricio Sanchez
Operations, Las Palmas Mexican Restaurante
Joining forces with Social Cake was one of the best decisions and investments we’ve made for our business. They’ve been a game-changer for our web presence, email newsletters, and reporting. We no longer struggle to understand the backend of Meta Business Manager, Tianna and Haley...
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Bethany and Amanda
Founders, Whoa, Wait. Walmart?
Joining forces with Social Cake was one of the best decisions and investments we’ve made for our business. They’ve been a game-changer for our web presence, email newsletters, and reporting. We no longer struggle to understand the backend of Meta Business Manager, Tianna and Haley knowledgeably head that up and fill us in as needed. Social Cake heads up the things that aren’t our forte, which allows us to focus on what we do best!
Bethany and Amanda
Founders, Whoa, Wait. Walmart?
“For over six years, Social Cake has elevated Head Springs Depot’s brand, from daily social media management and standout content creation to on-brand graphic design and in-store signage. Their paid advertising, including Google Ads, Meta Ads, and precise IP targeting, consistently drives qualified...
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Seth Hall
Owner, Head Springs Depot
“For over six years, Social Cake has elevated Head Springs Depot’s brand, from daily social media management and standout content creation to on-brand graphic design and in-store signage. Their paid advertising, including Google Ads, Meta Ads, and precise IP targeting, consistently drives qualified traffic and sales while staying true to our voice. They move fast, deliver fresh creative that feels like us, and turn campaigns into real results.”
Seth Hall
Owner, Head Springs Depot

Our Core Values

Integrity

We are honest and transparent in all our dealings and communications. We believe in ethical business practices, and we refuse to engage in unethical or cutthroat business practices. It’s simply not our style.

Innovation

We constantly seek new and better ways to serve our customers. As lifelong learners in tech, communication, and trends, we stay ahead in the fast-paced world of marketing and business with continued education.

Customer Focus

Our customers’ success is our success. Our clients rely on us to get the job done. We wont let them down.

Collaboration

We believe in the power of teamwork and open communication.

Follow us on Instagram

Let’s whip up something exceptional together.
Say Hello!

Contact us today to learn more about how our strategic marketing agency can craft a marketing plan that’s right for you.

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